Twitter is the ultimate editing exercise. Follow @suephughes for news of my work.
Continue readingWelcome to Sue Hughes Ltd
Creative Copywriting & Editing
Website Words
Out of date? Refresh it – add the latest news, new hires and sector commentary.
PR Support
Raise the profile. Send a news release and picture to relevant trade sector media.
Writing
Creative copywriting, clear and concise, to inform customers.
Editing
It’s shorter, reads better, but still reinforces the brand or company message.
What We Do
Writing is a craft. Whether it’s copywriting from scratch, editing submitted copy, refreshing websites, producing corporate literature, pictorial case studies or drafting a blog, it will receive traditional care but with a modern touch, because it’s likely that you require less to achieve more.
Fewer words, yet more effective ones…
How We Work
Providing an outsourced copywriting and editing service, we’ll meet you and learn about your communication needs, then work to the requested style and deadline. It could be updating a website, a news release, e-bulletin content, a blog posting or a pdf brochure? It’s a multi-platform world now, where information is accessed and updated 24/7.
History
Supplying clients who are mostly based in south Hampshire, Sue Hughes Ltd was established in 2006 by a former Newsquest journalist (NCTJ qualified) and Archant Hampshire Life chief writer with more than 25 years’ experience working for publishing groups, private and public sector clients (Sue also has a CAM/CIM Advanced PR qualification).
Evolution
From ‘flexible writing flowing when you need it’ we’ve evolved as clients’ requirements have altered with the development of digital media and portable devices. Some have moved from traditional news releases to shorter web content which they upload; others prefer a regular supply of e-shot items to a seasonal printed publication. Some choose both! If you want a great looking pdf to email to customers or print for a trade show, we can produce it.
Whilst there’s always a place for a longer read (features and case studies), in the app age we’ve honed our craft to incorporate the trend for shorter content ‒ without compromising on quality or message. Our goal is to become a regular outsourced copywriting partner.
Options
Incorporate professional writing when required through a fixed project fee, day or hourly rate. It’s simple, flexible and designed for organisations which don’t have big budgets or an in-house media team.
Our fees are based on the time spent researching, writing and editing. They are clearly outlined before work commences. ‘Work in progress’ reports keep clients updated at every stage and (if applicable) any authorised expenses are agreed from the start.
Get in Touch
We are increasingly ‘keeping it local’, focusing on Southampton, Winchester, Portsmouth and the New Forest. If you want to talk, change a brief or check remote work, we’re accessible using FaceTime or Skype, part of our efforts to reduce both our environmental impact and your project costs.
Email: info@suehughesltd.co.uk
Tel: 01489 575735
Clients
Elcot Publications Ltd
South East Rural Towns Partnership (SERTP)
Hampshire County Council
Paris Smith LLP
The Cloud Hotel
Locks Heath Cricket Club
BAA Southampton Airport
Laverstoke Park
Some nice words they’ve said about our words…
Sueʼs worked for me for a decade, as a writer and editor. She’s reliable, hard-working, extremely fast and accurate, and with excellent contacts throughout the region, a first- class ambassador for our Solent publication.
David Murray, Publisher, The Business Magazine, Elcot Publications Ltd
www.businessmag.co.uk
The combination of Sue’s business knowledge and contacts make her an ideal contributor for specialist copywriting and editing projects, plus web material. Work is always delivered on time and to budget. She provides an exceptional service.
Frances Stokes, Chair, South East Rural Towns Partnership (SERTP)
www.setowns.org.uk
Sueʼs written several features about my organic farm and past career; theyʼve been
meticulously researched, correct and interesting. She also assisted with PR for a farm
open day attended by several thousand people.
Jody Scheckter, Laverstoke Park organic farmer and former F1 World Champion
www.laverstokepark.co.uk
Blog
News flows quite easily if you think about how you would tell a friend some interesting information, but check a finished release includes the following… Subject – what’s it about, what’s happened or going to? Organisation – name, description and location Advantages – what’s new, beneficial or been achieved? Applications – uses or users, the [...]
Continue reading‘Localism’ is not only established, but also thriving in rural and market towns. Encouraging to hear the successful outcome of SEEDA’s £7m Small Rural Towns Programme, presented at South East Rural Towns Partnership annual conference in Surrey. New brochure, available to download at setowns.org.uk (or as print version), showcases inspirational projects and includes SRT research findings across [...]
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